Home » Nestlé Nigeria Introduces Pure Life Sparkling Water

Nestlé Nigeria Introduces Pure Life Sparkling Water

0
Screenshot_20211105-005031_PDF Reader
Spread the love
Wassim Elhusseini is the Managing Director and CEO of Nestlé Nigeria a role he assumed on September 1, 2020. He joined Nestlé Kuwait in 2002 as Channel Category Sales Development (CCSD) Manager for Coffee & Creamers. In 2015, he moved to Nestlé Middle East to lead the CCSD Unit. Appointed Sales Director of Nestlé Middle East in 2016, Elhusseini positively contributed to the business from a functional and leadership perspective. Wassim played an integral role in the creation of Nestlé Middle East and North Africa (MENA) region, comprising 16 countries, before his role was expanded to Country Manager and Sales Director MENA in 2020. Mr. Elhusseini is an alumnus of the American University of Beirut where he studied Public Administration. He has bagged various certifications from an array of Prestigious Institutions around the world including The London Business School, University of Cambridge, Harvard University and The Wharton School of the University of Pennsylvania. He is happily married with children.

Lagos, Nigeria – November 4, 2021 – Nestlé Nigeria has introduced Nestlé Pure Life Sparkling
Water, sourced and produced locally. The product has come to fill the gap in the Nigerian market
by being the first plain sparkling water produced locally.
Speaking at the launch event in Lagos, the Managing Director and CEO of Nestlé Nigeria PLC, Mr.

Wassim Elhusseini said, “We are excited to announce the entrance of Nestlé Pure Life Sparkling
Water, the first made in Nigeria plain sparkling water. The sparkling water segment in Nigeria is a
gap no local brand has been in a position to fill until now. This product comes to join Nestlé Pure
Life Premium Water and Nestlé Pure Life Protect fortified with Zinc as healthy hydration
alternatives for consumers.”

 

“As with all Nestlé brands, Nestlé Pure life is committed to promoting healthier nutrition and
lifestyle for all. Nestlé Pure Life Sparkling Water is made of purified water with CO2 and has zero
calories with no sugar added.”

 

Also speaking at the launch, the Marketing Manager of Nestlé Waters in Nigeria,
Gloria Nwabuike said, “This innovation is a result of years of dedicated research to find a refreshing
and exciting solution to thirst, with a product that has a satisfying taste and feel.
“The production of Nestlé Pure Life Sparkling Water takes into consideration, Nestlé’s global net
zero commitment by adopting sustainable practices and processes across our operations: the
bottles are light-weighted and fully recyclable. In addition, the production process optimizes
water usage for the good of our environment.”
Nestlé Nigeria is one of the largest food and beverage companies in Africa. The company has
nourished families across the country for the past 59 years with high quality nutritious food and
beverages. This is in line with her purpose of unlocking the power of food to enhance quality of life
for everyone today and for future generations.
The launch of Nestlé Pure Life Sparkling Water further demonstrates the company’s commitment
to the growth of the Nigerian economy by locally sourcing and producing high quality nutritious
food and beverages to meet the needs of consumers across the country.

About Author

Leave a Reply

Your email address will not be published. Required fields are marked *